fruit juice packaging

22 April 2009, 00:23

i LOVE this packaging for fruit juice cartons! Naoto Fukasawa is a Japanese industrial designer that has created “a series of creative fruit juice packages that have the look and feel of the fruit they contain”


“I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin.”


man so awesome. wonder how that would affect recycling…
[image and link via toxel]

1. hi suze :D
   WOW!!! those fruit juice packagings are sooo cute! :D i want one!! why cant australia have these =p.
   mm.. lean cuisine looks nice.. but i always thought those frozen packaged foods are full of fat :P

   — joanne    Apr 22, 12:34 AM    #
   
   

2. kawaii! they’re all so cute, but i love the little green tab of the banana juice. ingenious :)

   — Helen    Apr 22, 03:36 PM    #
   
   

3. HEE HEE that is soo cuuttee!
   PLZ PLZ PLZ PLZ tell me that you can peel the banana carton XD!?

   — FFichiban    Apr 22, 05:52 PM    #
   
   

4. I’d love strawberry + Milk. How would they make milk cartoon on these packaging style? A clear see-through packaging or a cow skin with udder? Ooops

   — Lilia    Apr 22, 07:02 PM    #
   
   

5. Ooh, can you get that here? I like the strawberry one. I dunno about the kiwi fruit one though, furry drink…

   — Lene    Apr 22, 09:59 PM    #
   
   

6. joanne: hihi! yeah i love the packaging! heh the lean cuisine is actually pretty tasty!
   helen: i dont think i would drink the juice id put it on my desk right next to a plastic banana hehe
   ffichiban: lol dunno dude! i havent seen in oz?
   lilia: LOL and maybe instead of a straw you drink from the udder heh
   lene: dun think you can get here at least, i’ve never seen before lol the kiwi would be interesting to hold!

   — chocolatesuze    Apr 23, 02:59 AM    #
   
   

7. So cute! I am a sucker for packaging and would get these just to display them at home.. haha

   — foodie-central    Apr 23, 01:42 PM    #